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Business Details
13 Years
experience
Your Trusted Independent Insurance Agency in West Covina
Fortune Insurance Agency was founded in 2013 by Michelle and her father Bill, who brings over 30 years of industry experience. We operate as an independent insurance agency dedicated to protecting our clients' financial assets through personalized service. Our core values center on building trustworthy relationships, understanding individual client needs, and providing expert consultation on proper protection. With deep roots in West Covina for over 30 years, we pride ourselves on being a family-run business that treats every client like part of our extended family. Our independence allows us to offer products from multiple carriers, ensuring we find the best value and coverage for each client's unique situation.

We specialize in personal insurance needs including auto, home, life, health, dental, and vision coverage. Our commitment extends beyond transactions - we stay with clients through life changes, offering ongoing support and policy adjustments. We actively participate in community events and maintain strong local knowledge to better serve our neighbors. Our approach combines industry expertise with personalized attention, making complex insurance decisions simpler for our clients. Transparency and ethical practices guide all our interactions, ensuring clients feel confident in their coverage choices.
Services
Auto Insurance Home Insurance Life Insurance Health Insurance Dental Insurance Vision Insurance
Details
  • Year established: 2013
Highlights and features
  • We offer 30+ years of combined insurance industry experience
  • Our team provides personalized service as a family-run business
  • We represent multiple insurance carriers to find best-fit solutions
  • We maintain deep local market knowledge in West Covina
  • Our approach focuses on long-term client relationships over transactions
What people say
Professionalism Great customer service Helped save money Thorough and clear Trustworthy and knowledgeable
Services
Auto Insurance
We help clients find appropriate auto insurance coverage that meets California's legal requirements while protecting against financial loss. Our services include evaluating existing policies, comparing options from multiple carriers, and helping clients understand different coverage types like liability, collision, and comprehensive protection. We specialize in helping drivers with various records find suitable coverage options that balance protection and affordability.
Home Insurance
Our home insurance services cover various property types including single-family homes, condos, rental properties, and renters' needs. We help clients understand different policy types, determine appropriate coverage amounts, and select protections that match their specific risks. We explain key coverages like dwelling protection, personal property coverage, and liability protection while helping clients navigate policy options from multiple insurers.
Health Insurance
We assist with health insurance needs through Covered California and direct carrier options. Our services include explaining different plan types, comparing benefits and costs, and helping clients navigate enrollment processes. We provide guidance on important considerations like deductibles, copays, and network coverage while helping clients maintain continuous protection through life changes.
Life Insurance
We offer term and permanent life insurance solutions to protect loved ones' financial security. Our services include explaining different policy types, calculating appropriate coverage amounts, and helping clients understand how life insurance fits into their overall financial planning. We work with multiple carriers to find policies that match clients' budget and protection needs.
Dental Insurance
We provide dental insurance solutions that cover preventive care, major procedures, and emergency treatments. Our services include explaining coverage options, comparing plans from different providers, and helping clients understand benefit limitations. We help clients coordinate dental coverage with their overall health insurance strategy while finding plans that match their specific oral health needs.
People
Michelle
Founder
Michelle established Fortune Insurance Agency in 2013 with her father Bill. With a Business Economics degree from UC Irvine and over a decade in insurance, she combines industry expertise with personalized service. She specializes in helping clients navigate complex insurance decisions while maintaining a strong focus on community relationships.
Bill
Co-Founder
Bill brings over 30 years of insurance experience to the agency, starting as a life insurance agent and later serving as sales manager. His extensive industry knowledge and commitment to client service form the foundation of our agency's values. He works closely with Michelle to maintain high service standards and ensure proper client protection.
Questions
Do you charge a broker fee?
No, we do not charge any broker fees for our insurance services.
Why should I use an insurance agent?
As licensed professionals, we provide personalized guidance and ongoing support that call centers cannot match.
How can I get the best insurance rate?
We analyze your situation and compare options from multiple carriers to find your best value.
What is an independent insurance agency?
We work with multiple insurance companies to find policies that best fit your specific needs.
Do you offer Covered California plans?
Yes, we help clients enroll in Covered California health insurance plans and alternatives.
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