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Business Details
50+ Years
experience
Trusted Insurance and Risk Management Solutions
For over a century, The Insurance Market has served as a trusted advisor in managing risk for personal, business, and life & health clients. Our approach centers on understanding client needs, developing tailored strategies, and implementing programs to ensure comprehensive protection. With a legacy rooted in the Delmarva Peninsula, we combine local expertise with national resources to deliver customized insurance and risk solutions.

Our ARMOR 360 methodology emphasizes proactive risk mitigation, leveraging partnerships with multiple carriers to secure optimal coverage and premiums. By prioritizing client interests and fostering long-term relationships, we aim to reduce risks, lower costs, and enhance organizational resilience through innovative, data-driven strategies.
Services
Risk Management Commercial Insurance Personal Insurance Employee Benefits HR Consulting
Details
  • Year established: 1974
Highlights and features
  • We offer over 100 years of experience in comprehensive risk management and insurance solutions.
  • Our ARMOR 360 methodology identifies and mitigates risks to lower long-term costs.
  • We negotiate with multiple carriers to secure competitive premiums and coverage.
  • Our team holds advanced industry certifications, including CIC, CRM, and CWCA designations.
  • We serve clients across 27 states with localized expertise and national resources.
Services
Risk Management
Our risk management services identify potential threats to your business and implement strategies to mitigate them. We use the ARMOR 360 methodology to evaluate exposures, develop action plans, and monitor progress. This proactive approach helps reduce insurance costs and enhances organizational resilience through continuous improvement.
Commercial Insurance
We offer tailored commercial insurance solutions, including general liability, workers' compensation, and cyber liability coverage. Our team negotiates with multiple carriers to secure competitive premiums while ensuring comprehensive protection for your business operations and assets.
Personal Insurance
Our personal insurance services include life, health, and disability coverage to protect individuals and families. We focus on improving risk profiles to secure optimal premiums, providing personalized solutions that align with clients' financial goals and personal circumstances.
Employee Benefits
We design employee benefits packages, including group health, dental, vision, and life insurance. Our consulting services help employers navigate compliance regulations, enhance workforce well-being, and attract top talent through competitive benefit offerings.
HR Consulting
Through IMHR, we provide HR consulting services focused on strategic workforce planning, compliance, and organizational development. Our certified professionals offer tailored solutions to improve workplace culture, manage employment risks, and optimize HR operations.
People
Andy Hartstein
Principal
Andy Hartstein, a Principal at The Insurance Market, holds economics and MBA degrees from Salisbury University. With certifications including CIC, CRM, and CWCA, he specializes in risk management and has received Coastal Style's Best Insurance Agent award for three consecutive years.
Heather Parsons
Manager, People and Operations
Heather Parsons leads HR and operations at The Insurance Market, co-founding IMHR in 2024. With an MBA and SHRM-CP/PHR certifications, she brings 20+ years of HR expertise from financial services, education, and nonprofits to deliver strategic consulting solutions.
Kim Russell
Commercial Lines Account Executive
Kim Russell, a Commercial Lines Account Executive, holds TRIP and CWCA designations. Her background in rehabilitation and business development informs her approach to risk management, focusing on transportation and workers' compensation solutions for commercial clients.
Sherry Pusey
Claims Manager
Sherry Pusey, a Claims Manager with 34 years of experience, holds ACRA and CWCS certifications. She specializes in efficient claims resolution, combining technical expertise with client-focused service to ensure fair and timely outcomes for policyholders.
Roger Waters
Commercial Lines Account Executive
Roger Waters, a Commercial Lines Account Executive, combines athletic administration experience with insurance expertise. Certified as CWCA and ACRA, he focuses on risk solutions for educational institutions and sports organizations, leveraging his background in academic advising and coaching.
Questions
What services does The Insurance Market offer?
We provide risk management, commercial and personal insurance, employee benefits, and HR consulting services.
How does The Insurance Market's ARMOR 360 approach work?
It assesses risks, creates mitigation plans, and implements strategies to reduce long-term insurance costs.
In which states do you operate?
We serve clients in 27 states, including Delaware, Maryland, Virginia, and New Jersey.
What sets your agency apart from competitors?
Our century-long legacy, carrier partnerships, and client-focused approach ensure personalized solutions.
Do you offer HR consulting services?
Yes, through our subsidiary IMHR, founded in 2024, led by certified HR professionals.